Frequently Asked Questions
What is email marketing and why does my business need it?
Email marketing is the process of sending targeted, personalized messages directly to your audience's inbox to build relationships, promote your services, and drive sales.
With over 4 billion email users worldwide, it remains one of the highest-return marketing channels available, with an average return of USD 42 for every USD 1 spent.
Unlike social media where your content competes with algorithms, email lands directly in front of your audience on a channel they check every day.
What are the three available packages?
The Basic package starts from BD 99 per month and is ideal for businesses that want to manage and send campaigns efficiently without requiring custom content writing.
The Writer package starts from BD 199 per month and adds professional copywriting to the mix, with skilled writers crafting compelling email content, customized messaging, and engaging subject lines on your behalf.
The Marketer package starts from BD 299 per month and is the most comprehensive option, adding strategic planning, personalized messaging, conversion-driven content, and advanced analytics for businesses that want a fully managed, results-focused email marketing operation.
How does the email volume pricing work?
Each package is available in three volume tiers based on how many emails you send per month.
For the Basic package, the tiers are BD 99 for up to 1,000 emails, BD 129 for up to 5,000 emails, and BD 149 for up to 10,000 emails per month.
The Writer and Marketer packages follow the same volume structure with their respective base prices, so you only pay for the volume your audience size actually requires.
How many newsletters or campaigns will be sent per month?
All three packages include 4 newsletters per month, meaning your audience hears from you consistently every week without you having to manage the scheduling yourself.
Each campaign is planned, designed, and sent on your behalf based on the package you are on and the goals we agree on together.
If you need a higher campaign frequency, you are welcome to discuss a custom scope with our team.
What is list segmentation and why does it matter?
List segmentation is the process of dividing your subscriber base into specific groups based on factors like demographics, purchase behavior, engagement level, and interests.
Instead of sending the same message to everyone, segmentation allows you to send the right message to the right group, which dramatically increases open rates, click rates, and conversions.
All packages include subscriber list management, with advanced segmentation strategy applied in the Marketer package.
Will you write the email content for me?
It depends on the package you choose.
The Basic package includes template customization but does not include professional content writing, making it suitable for businesses that have their own copywriting capabilities.
The Writer and Marketer packages both include professional email content creation, where our team writes compelling copy, subject lines, and messaging tailored to your brand voice and audience.
What is A/B testing and which packages include it?
A/B testing is the process of sending two slightly different versions of an email to a portion of your audience to determine which one performs better, then sending the winning version to the rest.
It is used to test subject lines, call-to-action buttons, content structure, and send times to continuously improve your campaign performance based on real data.
A/B testing is included in the Writer and Marketer packages.
What kind of performance tracking and analytics do you provide?
The Basic package includes basic tracking covering open rates, click rates, and delivery metrics so you can see how your campaigns are performing.
The Marketer package includes advanced analytics with deeper insights into subscriber behavior, conversion tracking, campaign comparisons, and strategic recommendations based on the data.
These insights allow us to continuously optimize your campaigns and improve results over time.
What is automation integration and how does it benefit my business?
Automation integration involves setting up intelligent email workflows that trigger automatically based on specific subscriber actions or conditions, such as a welcome sequence for new subscribers, a follow-up after a purchase, or a re-engagement campaign for inactive contacts.
These workflows nurture your audience through every stage of the customer journey without any manual effort from your team.
Automation integration is part of our full email marketing operation and is discussed during the onboarding phase based on your needs.
Is my subscriber data handled securely and in compliance with privacy laws?
Yes, we adhere fully to data privacy regulations and compliance standards throughout all email marketing activities.
Your subscriber list is handled with strict security protocols and is never shared with or used for any other client or purpose.
Opt-in management is also included to ensure your list is built and maintained in a compliant and ethical way that protects both your business and your subscribers.
What payment methods are accepted?
We accept Benefit Pay, Direct Bank Transfer, PayPal, and more.
If you have any questions about payment or invoicing, our team is happy to assist.
You can select your preferred package and volume tier directly from the page and submit a request to get started.
Our team will reach out to complete your onboarding, understand your brand, audience, and goals, and get your first campaign planned and scheduled.
If you are unsure which package suits your needs, you can book a free consultation and we will guide you to the right choice.
